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Shoken St 11, Tel Aviv-Yafo
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KitePride is an Israeli, Tel Aviv based impact driven lifestyle brand.  We create functional bags from used high quality upcycled fabrics in order to provide jobs to women and men exiting human trafficking and prostitution. Ocean lovers donate their used kitesurfing kites, sails, parachutes & wetsuits rather than trashing them!


Human trafficking and prostitution is a daily reality for millions. In Israel there are approximately 14,000 women, men and donors trapped in forced labour. One way to combat this crisis is through employment. Thats exactly what we do. Every bag is designed, and sewn by someone who has exited human trafficking and prostitution in our safe environment. 


Tabea Oppliger founded KitePride in 2007 after being exposed to the notion of human trafficking and prostitution. As a professional masseuse, Tabea began offering her services to these individuals to try and restore their dignity and sense of self worth. After creating personal connections with these individuals, she found that they all wanted the same thing: OUT. Though they dreamed of leaving the industry, reasons such as financial debt, trauma, lack of skills or education prevented them from doing so. They weren’t looking for pity; they were looking for jobs.


At KitePride, we want to eradicate modern- day slavery in an environmentally sustainable way.

It’s truly heartbreaking to realize that approximately 25 million people in the world today are living as slaves. It’s even harder to fathom that each one of those people is more than just a statistic--they are real men, women and children who feel pain, who deserve respect, and who are entitled to freedom. Sitting idly by while so many people around the world are stripped of their fundamental human rights is not an option. We must act. We must try to make a difference. Through employing people exiting modern-day slavery to upcycle material headed for the trash, we believe we are beginning to create positive change.


We restore the lives of women and men exiting human trafficking by providing safe rehabilitation employment.


We repurpose materials from kitesurfing kites, parachutes, sails and wetsuits to create our beautiful, lightweight and durable bags.


We recreate the beauty in what had been used and broken.


We’re a social enterprise, operating like any for profit business. 

We invest in all the things necessary to create our high quality products and stay competitive in the market. The main difference between us and other for-profit companies is that we don't have private shareholders. Instead, we are 100% owned by Glowbalact, a registered charitable entity. We always have and always will exist to end modern-day slavery by providing environmentally sustainable jobs. 

We believe that every person has equal value and the right to a life free from slavery.

We believe that our environment should be protected.

We believe there is a way to do both.

In the year 2019 we achieved


Hours of rehabilitation employment


upcycled kitesurfing kites, sails and parachutes


manufactured KitePride Products